Legalize Equality DVD

A brisk thirty minutes, this updated short film about the ERA makes the strong legal and economic argument for why completing ERA Ratification in these last two states is critical today, more than ever. Excerpted from the award-winning documentary, Equal Means Equal, with new footage and commentary, Legalize Equality streamlines the critical information necessary to put in the hands of the uneducated or skeptical. Making the case for ERA in a concise and compelling manner, this DVD is sure to help raise awareness and galvanize momentum to finish the job once and for all.

We are sharing this first batch on the Equality Store, 100% of proceeds go to cover manufacturing costs and get another batch made.

Let’s get these short films into the hands of any and all state legislators in unratified states, ASAP! Buy a dozen and give them out like candy!

All proceeds from these sales are a 100% tax-deductible donation.

For enquiries email us at

Equal Means Equal Merchandise

Women in the U.S. don’t have equal rights. We want to change that.

Only ONE more state is needed to pass the Equal Rights Amendment. Let’s finish the job

One hundred percent of profits from the sales of LEGALIZE EQUALITY MERCHANDISE will benefit Equal Means Equal and will help us organise local action in the states most likely to ratify.

Buy today to help us pass the ERA.

Equal Means Equal Equality Necklace

Satya Jewelry & Equal Means Equal worked together to create this harmonious piece based on logo design by Anna Fink. The symbol represents full equality between the sexes under law – Equal Means Equal.

We believe that equality is the first step towards a more balanced world, a world where women participate fully and equally with men in all aspects of society and bring their distinct and important qualities to bear on creating a more just, humane and sustainable future.

100% of all profits from this piece support the work of the Heroica Foundation dedicated to improving the lives of women and girls all over the world through education and media.

Handcrafted crystal crowns, headpieces & jewelry

25% of all sales of JUDYandMADELEINE handcrafted crystal crowns, headpieces & jewelry will be contributed to the Heroica Foundation. Additional styles are available, visit their site by clicking “Buy” below.

PussSheCat Earrings

Created by Christine Busch Lyons, Zirkus Inc., Port Townsend, WA, 25% of proceeds will be contributed to the Heroica Foundation.

PussShe Cat earrings are made of German Silver (White Bronze) and come in two sizes:

  • Small PussSheCat earrings – $25.00
  • Medium PussSheCat earrings – $30.00

Visit her site by clicking “Buy” below.

Legalize Equality Merchandise

Women in the U.S. don’t have equal rights. We want to change that.

The Alala + Equal Means Equal Collection is our commitment to ratifying the Equal Rights Amendment (ERA) and adding gender equality to the U.S. Constitution.

A portion of proceeds will benefits Equal Means Equal, an inclusive, non-partisan, diverse organization leading the charge to address this systemic and institutional crisis.

It’s time to Legalize Equality.